Olay Regenerist Daily Regenerating Serum

Regenerist Daily Regenerating Serum is made by Oil of Olay, a subsidiary brand of the corporate giant, Procter and Gamble. Oil of Olay is a trusted brand that has been around since the 1950s, providing women with moisturizers and various other skincare products. Regenerist is a relatively new line that promises to regenerates skin's appearance without such drastic measures as chemical peels, cosmetic surgery or lasers.

Oil of Olay has an extensive and professional website that was very informational. They are upfront about the ingredient list, and have a live online consultant service. Every product has nice informational tabs at the bottom linking you to ingredient lists, related articles, and product combination suggestions (all Olay, of course). There is also a cool option called the “ingredient analyzer” – where you can read about what each ingredient does.

There are free samples galore and a club you can join (for free) to get even more samples. And even though you can’t buy the product direct from the website, there is a convenient link to an Olay retailer.

There are 20 products to choose from in the Regenerist line that address everything from cleansing to exfoliating. There are products for age spots, products for micro-sculpting and lifting, tanning, concealing, filling and sealing, etc. etc. etc. I chose to review the Daily Regenerating Serum, because it fit best in the wrinkle cream category.

Olay Regenerist products are available both online and at drug stores such as Walmart and your local grocer. They are widely used and competitively priced: I found the Regenerist Daily Regenerating Serum online at drugstore.com for $17.99 for 1.7 oz. What a bargain!

There does not seem to be any money-back guarantee, however, many stores will take the product back if you are not happy with it. This product also comes in a fragrance-free variety.

Product Claims:

  • Amino-peptides help regenerate damaged skin
  • Regenerates the skin, as well as a chemical peel,
    cosmetic surgery, or lasers
  • Minimizes the look of fine lines and wrinkles
  • Improves skin texture

Cross Examination:

Ingredient list: Cyclopentasiloxane, Water, Glycerin, Polymethylsilsesquioxane, Niacinamide, Dimethicone, Dimethicone Crosspolymer, Panthenol, Butylene Glycol, Propylene Glycol, Palmitoyl Pentapeptide-3, Tocopheryl Acetate, Camellia Sinensis Leaf Extract, Allantoin, Cetyl Ricinleate, Bis-PEG/PPG-14/14 Dimethicone, PEG-100 Stearate, PEG-10 Dimethicone/Vinyl Dimethicone Crosspolymer, Disodium EDTA, Sodium Metabisulfite, Ethylparaben, Propylparaben, Methylparaben, Benzyl Alcohol, Fragrance.

The first four ingredients are water and three film-formers (ingredients that help the product to spread). But then we get serious: niacinamide, or vitamin B3, is a water-soluble vitamin that has been used for years to reduce inflammation and redness in acne and rosacea. It also hydrates the skin; but does it fight wrinkles?

I was able to find several studies exploring the use of niacinamide alone and in conjunction with other ingredients to fight the signs of aging. Unfortunately, most of the studies I did find were sponsored by Procter and Gamble and are several years old.

Why is this information important? Well, let me tell you a little story about company funded “scientific studies”, and you can draw your own conclusions.

In 2006, scientific communities were outraged by reports that a CT scan study, conducted by a Cornell University researcher, was funded by a tobacco manufacturer. The study reported that 80% of lung cancer deaths could be prevented with use of CT scans. At the end of the article, the author states, “No potential conflict of interest relevant to this article was reported.” The study was partially funded by a charity that was supported by the maker of Eve, Grand Prix, Quest, and Pyramid cigarettes. Sales of CT scanners went through the roof worldwide, giving people hope that they could smoke and still beat lung cancer. And this is just one recent event. We can all remember studies in the 40s and 50s, when doctors said smoking was scientifically proven to not be detrimental to your health.

The moral of this story? When the study is paid for by a company that has vested interests in the outcome, all “results” should be taken with a grain of salt. Proctor and Gamble is a huge company with incredible clout, here and abroad. I am shuddering even as I write this, thinking that I may be treading deep waters in daring to review a P&G product. Oh well.

The studies I did find said that niacinamide was a promising ingredient and further independent studies on this ingredient may find that it does indeed have wrinkle fighting power in addition to its anti-inflammatory properties. However, all the independent studies I found used at least 4% niacinamide. Olay does not disclose the percentage of niacinamide they use in their product. I welcome feedback on this.

Regenerist serum also has palmitoyl pentapeptide, which, as reviewed elsewhere, is a good anti-oxidant and does stimulate collagen synthesis. It also includes vitamin E and green tea extract (Camellia Sinensis), which are decent anti-oxidants. The rest of the formulation is pretty much run of the mill ingredients that will moisturize and feel good, but will not fight wrinkles.

The Bottom Line:

Olay Regenerist Daily Regenerating Serum is a good product for the price. If you only have $20 a month to spend on skincare, then it is better than nothing.  However, when you look at the fact that you have to buy one product for your eyes, and another for your pores, and another to exfoliate, and another for deep lines, and another for fine lines, another for sun protection, and other for “lifting and sculpting”, etc., things quickly add up. Suddenly, you are spending a lot more time in front of the mirror applying, rubbing, scrubbing and dabbing, not to mention spending a lot more money.

If you have the financial availability, do yourself a favor and go with a product that doesn’t have all its eggs wrapped up in company sponsored research, and go with a more complete anti-aging formulation. We all know it takes the right combination of great wrinkle fighting ingredients to make an outstanding wrinkle cream. Make sure you are getting great anti-oxidants, ingredients that reduce age spots and improve skin texture, and clinically proven wrinkle fighting ingredients.